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Based on our analysis, here are some recommendations for entertainment industry stakeholders:

More global stories (e.g., K-Dramas, African beats) are hitting the mainstream. xxxgaycom

For decades, popular media was a one-way street. You sat in a theater, watched a broadcast, or read a magazine. Today, the landscape is defined by . Based on our analysis, here are some recommendations

Popular media’s most significant function today is as a tool for identity construction. For Generation Z and millennials, the question “What do you watch?” has become functionally equivalent to “Who are you?” This phenomenon, termed “curated identity,” is facilitated by streaming’s niche orientation (boyd, 2014). Based on our analysis