Malayalam cinema, also known as Mollywood, has been a significant contributor to Indian cinema, producing thought-provoking and engaging films that showcase the rich cultural heritage of Kerala. One of the key elements that make Malayalam cinema stand out is its exploration of the Navarasa, a concept rooted in ancient Indian aesthetics. Navarasa refers to the nine emotions or sentiments that are evoked in a film, which are: Sringara (love), Hasya (laughter), Karuna (compassion), Raudra (anger), Veera (courage), Bhayanaka (fear), Vibhatsa (disgust), Adbhuta (wonder), and Shantha (peace). This paper aims to explore the representation of Navarasa in Malayalam cinema, with a specific focus on junior artists and video content in 2024.
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Keywords used: entertainment content and popular media, popular media, algorithm-driven media, user-generated content, subscription fatigue, AI-generated content, participatory audience. video+title+junior+2024+navarasa+malayalam+xxx+hot
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