The primary goal of traditional television was to keep you watching through the commercials. The primary goal of modern streaming is to keep you "sticky"—a metric that measures how long you stay subscribed. This subtle shift has fundamentally changed the nature of what gets produced.

: Conclude with a clear "buy/watch" or "skip" recommendation and specify who the content is best suited for. 3. Maximizing Reach and Engagement Create engaging & effective social media content