This scandal remains one of Indonesia’s most infamous privacy breaches in the entertainment industry. It highlighted the lack of protection for artists against predatory casting practices and sparked long-term discussions about digital privacy and the exploitation of female performers in the media.
The incident took place between , at a studio on Jl. Percetakan Negara IX, Central Jakarta. Several rising stars were invited for a "casting" for a soap advertisement, during which they were directed to pose in various states of undress—some half-naked or wearing only undergarments—under the guise of testing their suitability for a bathroom-themed commercial. skandal casting iklan sabun mandi 9 artisl