We must be honest: the "photo video link" also ushered in the era of clickbait and disappointment. In 2013, "You won't believe what happens next" became a global plague. A tantalizing photo (a woman standing on a cliff) linked to a 12-minute slideshow video (entertainment? no) that had one second of the cliff shot at the 11-minute mark. And between you and that video were five "link shorteners" (bit.ly, TinyURL) that paid the creator per click.
Advances in camera technology and the proliferation of social media platforms made it easier for people to create, share, and consume photo and video content. photo xxnx 2013 link