✅ – Find what your audience actually searches for. ✅ Site audit – Spot broken links, slow pages, and missing meta tags. ✅ Backlink checker – See who links to you (and your competitors). ✅ Rank tracker – Monitor your position on Google.
Moz is a well-known SEO platform that provides tools and resources to help businesses and individuals improve their online visibility. Founded in 2004, Moz has become a trusted name in the SEO industry, offering a comprehensive suite of tools that cater to various aspects of SEO, including keyword research, link building, site audits, and rank tracking. Whether you're a beginner looking to understand the basics of SEO or a seasoned professional aiming to refine your strategy, Moz has something to offer.
: MozBar is a free browser extension offered by Moz that provides instant SEO metrics for any webpage you visit. With MozBar, you can see the Page Authority (PA), Domain Authority (DA), and other SEO metrics directly in your browser. This is particularly useful for quick assessments of a site's SEO potential.
: Predicts the ranking potential of a specific individual page.
The free Keyword Explorer allows you to run a few queries per day.
| Tool Name | Primary Function | Free Tier Limits | |-----------|----------------|------------------| | | Browser extension (Chrome) for on-page SEO metrics | Unlimited page-level metrics (DA, PA, backlinks) | | Link Explorer | Backlink analysis, domain authority (DA), spam score | 10 queries per month (reduced from 25 in 2024) | | Keyword Explorer | Keyword research, search volume, difficulty score | 5 queries per month (each query returns up to 10 keywords) | | Domain Analysis | Compare up to 5 domains side-by-side | 5 reports per month | | On-Demand Crawl | Crawl a single page for SEO issues (titles, meta, headings) | 5 crawls per month | | Moz Local (free scan) | Check local listing accuracy | 1 scan per business |
