If you list nouns in your Key Activities box, you have made a category error. Always use action verbs: Managing, Designing, Negotiating, Coding, Delivering, Consulting.
How you get paid dictates what you must do. key activities business model
The lifeblood of consultancies, hospitals, and service firms. These activities focus on identifying customer pain points and devising tailored solutions. If you list nouns in your Key Activities
A startup might list ten "key activities" on their whiteboard: marketing, sales, R&D, customer support, HR, accounting, social media, recruiting, legal, and office management. This is not a business model; this is a death spiral. this is a death spiral.