Imedi Tv //top\\

: In recent years, researchers have noted that Imedi increasingly utilizes narratives that mirror Kremlin-style disinformation, often portraying the European Union as a destabilizing force threatening Georgian cultural identity. Influence on Public Sentiment

Imedi TV has shaped Georgian pop culture. Their morning show, "P.S.," has launched the careers of Tbilisi’s most famous influencers. Their New Year’s Eve special, featuring Georgian folk songs mixed with Europop, is a national ritual. imedi tv