The story follows (Kriti Sanon), a free-spirited girl in Bareilly who feels like a misfit in her traditional society. After reading a novel titled Bareilly Ki Barfi , she is shocked to find that the protagonist is exactly like her. Her quest to find the author leads her to Chirag Dubey (Ayushmann Khurrana), a printing press owner who secretly wrote the book but credited his timid friend, Pritam Vidrohi (Rajkummar Rao). A hilarious love triangle ensues as Chirag tries to woo Bitti while coaching the shy Pritam to act like a "tough guy" to discourage her interest. Cast & Key Highlights
is an interactive map‑AR‑quiz‑community hub for the Bareilly Ki Barfi page that lets fans **walk through Bareilly, relive every iconic scene, earn badges, share AR selfies, and even order the movie’s snacks—turning a single‑film watch into a 10‑minute, socially viral adventure that boosts engagement, revenue, and brand love. Bareilly Ki Barfi Movie Filmyzilla